Talent branding is one of the emerging and challenging facets of recruitment. Interestingly, a lot of younger companies are doing a great job at this as compared to traditional brands. Flipkart is one of India’s top e-commerce marketplaces taking on the might of global rivals. They recently revamped their career site with a lot of great additions. Not only is the experience rich, it is also right on the money. We spoke to Richa Telang, Head of Talent Branding at Flipkart on her journey of building this new age career site and creating a grand new experience for their audience.