To succeed in recruitment today, you need to think like a marketer

There may have been a time when your HR department simply being good at locating talent and filling its talent pools to the brim was enough to ensure it always landed the best candidates.

But of course, things change, and the current environment is one in which candidates are often the ones in control.

That’s why it’s so vital for firms wishing to get their staff recruitment right to be capable marketers, not only cultivating a strong employer brand, but also presenting it to the most appropriate people.

More information: http://www.webrecruit.co.uk/employer-blog/hr-professional/to-succeed-in-recruitment-today-you-need-to-think-like-a-marketer

4 Recruitment Ideas You Can Pinch from Sony

After recently giving you an insight into Apple’s recruitment processes, I thought it was time to put another global brand under the microscope.

The Japanese multinational conglomerate company, Sony Corporation, have been innovating in the electronic sector since 1946.

From generations of game consoles to state of the art television sets, Sony is undoubtedly one of the biggest brands in the world.

More information: https://www.coburgbanks.co.uk/blog/attracting-staff/recruitment-ideas-from-sony/

Are Hairdressers Putting Your Recruitment Business at Risk?

Many recruitment leaders I work with want their recruitment CRM to generate fees, but often recruiters are all too happy to jump back into spreadsheets, LinkedIn, notebooks and “going by memory” rather than use their CRM system properly.

The above results in a nightmare for recruitment leaders who are looking to grow their business, become “GDPR-proof” and become more profitable in 2018.

More information: https://theundercoverrecruiter.com/hairdressers-and-recruitment/

William Almonte – The Modern Methods of Recruitment Used by Companies Today

The business environment is highly competitive in the 21^st century; organizations have limited reliability with the old-aged recruitment strategies. Due to the increasing number of applications as well as the arrival of diverse qualification background, it is becoming difficult for recruiters to keep the sharpness and accuracy intact in the selecting candidates.

More information: http://www.recruitingblogs.com/profiles/blogs/william-almonte-the-modern-methods-of-recruitment-used-by

5 Reasons You Should Consider Hiring Apprentices

Apprenticeship schemes actually originate from the Middle Ages. Master craftsmen were allowed to employ a young person as an inexpensive option of labour.

Since then, there’s been a huge evolution in how apprenticeship schemes work and the way that they are perceived.

According to gov.uk, 491,300 young people started an apprenticeship between 2016 and 2017, with 24.6% of them aged 19 and under.

More information: https://www.coburgbanks.co.uk/blog/attracting-staff/5-reasons-consider-hiring-apprentices/

7 Essential Questions to Ask Candidates During a Phone Interview

Telephone interviews are an ideal way to narrow down your search for a perfect candidate and get an initial impression of whether they are a right fit for your business or not, without having to invite them into the office.

Of course this means that phone interviews will also help you save valuable time as well.

More information: https://www.coburgbanks.co.uk/blog/assessing-applicants/essential-questions-to-ask-in-a-phone-interview/

Evidence-based marketing: 3 marketing ideas for recruiters that are proven to work

“How do I stand out in a crowded market?”

It is the age-old question that recruiters face each day and it is, unsurprisingly, not an easy one to answer.

I’ve always found that the best ideas are those that have proven to work elsewhere and can simply be tweaked to apply to your business. You can imagine my delight when I discovered a website whose sole purpose was helping people do just that.

More information: https://www.talentheromedia.com/the-recruiting-rundown/evidence-based-marketing-3-marketing-ideas-recruiters-proven-work

Why Flexibility is Important to Your Recruitment Strategy

It is alarming to still hear the challenges that many individuals have once recruited into an organization that describes themselves as providing “flexibility”. In working with professionals of all ages and all organizational levels, it is still evident that many organizations spruik this right during the attraction phase, but once reality hits, clearly do not have an environment that supports flexible work arrangements.

More information: https://theundercoverrecruiter.com/flexibility-important-to-recruitment-strategy/

Top Creative Trends to Inspire Recruitment Marketers

Every year, Shutterstock analyzes the data from billions of searches for images, videos, and music, and put together the trends that will likely be emerging in the coming year.

Jorgen Sundberg speaks with Robyn Lange, the Curator for Shutterstock, a global technology company, offering a creative platform for assets, tools, and service with over a 180 million images and 9 million videos from more than 300,000 contributors around the world.

More information: https://theundercoverrecruiter.com/creative-trends/

How Sunny Ackerman Reached the Peak of the Staffing Industry

Recruitment has never been a gender-specific industry. It’s not an industry you would say ranks low in terms of equal opportunities for women. Or does it? Yes, we might see a lot of women within recruitment, but are a lot of them taking up leadership roles?

We sit down with Sunny Ackerman, a woman who is often found pioneering the discussion and promotion of women in the workplace. With more than 20 years of staffing experience, she is recognized by the Global Power 100 as one of the most influential women in staffing.

More information: https://theundercoverrecruiter.com/sunny-ackerman/