Imagine this: You work for a highly visible company, everyone knows who you are, what you do and you don’t even have to advertise employment opportunities.
In fact, your company is so well known that it can be recognized by a symbol or catch phrase – not even the company name itself. That my friends is a quality employer brand at work. Now, back to reality.
More information: http://recruitingdaily.com/who-r-u-employer-brand/